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We Help Sellers Launch & Scale Highly Profitable Amazon Businesses With Private Label & PPC 
We Help Sellers Launch & Scale Highly Profitable Amazon Businesses With Private Label & PPC 
Our Work Has Been Responsible For Generating Tens Of Millions Of Dollars In New Revenue For Our 7 & 8-Figure Clients...
We leverage cutting edge marketing and launch strategies that help rank and index products faster than our competitors.

Our 12-week private label AMZ Engine LIVE LAUNCH trains new and existing sellers how to get products off the ground in under 12 weeks via live weekly training. 

Our AMZ Engine PPC Management service lets you outsource your PPC to us giving you time to focus on your business growth while we get the best possible ROAS from your campaigns.
Our Work Has Been Responsible For Generating Tens Of Millions Of Dollars In New Revenue For Our 7 & 8-Figure Clients...
We leverage cutting edge marketing and launch strategies that help rank and index products faster than our competitors.

Our 12-week private label AMZ Engine LIVE LAUNCH trains new and existing sellers how to get products off the ground in under 12 weeks via live weekly training. 

Our AMZ Engine PPC Management service lets you outsource your PPC to us giving you time to focus on your business growth while we get the best possible ROAS from your campaigns.
Who is Eric Howard?

My name is Eric Howard and I’m an e-commerce enthusiast and private label entrepreneur who began selling on Amazon in 2016. 

I used to make every mistake imaginable from launching competitive products, mismanaging cash flow, publicizing promotional codes that gave away thousands in inventory until I started figuring out a process to build million-dollar brands on Amazon without wasting time.

In three short years, I’ve built a wildly profitable Amazon business selling $3 million annually across three brands and now moving into retail. 

Today, I teach others how to build their own Amazon business and passive side income without needing a ton of capital, without prior ecommerce or marketing experience, without knowledge of manufacturing or launching an online business, and ultimately build a valuable brand asset.


Who is Eric Howard?

My name is Eric Howard and I’m an e-commerce enthusiast and private label entrepreneur who began selling on Amazon in 2016. 

I used to make every mistake imaginable from launching competitive products, mismanaging cash flow, publicizing promotional codes that gave away thousands in inventory until I started figuring out a process to build million-dollar brands on Amazon without wasting time.

In three short years, I’ve built a wildly profitable Amazon business selling $3 million annually across three brands and now moving into retail. 

Today, I teach others how to build their own Amazon business and passive side income without needing a ton of capital, without prior ecommerce or marketing experience, without knowledge of manufacturing or launching an online business, and ultimately build a valuable brand asset.


I created AMZ Engine as a resource and platform to train new and existing Amazon sellers how to build a business from scratch leveraging the power of Amazon’s hundreds of millions of customers globally. I have also built a team of PPC specialists, listing optimizers, designers, manufacturers, sourcing agents, and social media experts to help scale my business and now yours.

Take a Peek Inside Our Fitness Brand
How You Can Work With Us
JOIN OUR COMMUNITY
Whether you are a new or existing Private Labeler we have members from any stage in the process. Ask questions and engage with 7-figure sellers as well as brand experts to support your Amazon journey.
PRIVATE LABEL INNER CIRCLE
Once you join the training our Inner Circle members gain access to up-to-date tactics and specialized content to help scale your Amazon business faster.  Watch interviews from top sellers & topic specialists.
GROW YOUR PPC
Let our software and experienced account managers handle the arduous task of daily optimizations, bidding, campaign management, and ROAS tracking. The service includes weekly reporting and 24/7 dashboard access.
How You Can Work With Us
JOIN OUR COMMUNITY
Whether you are a new or existing Private Labeler we have members from any stage in the process. Ask questions and engage with 7-figure sellers as well as brand experts to support your Amazon journey.
PRIVATE LABEL INNER CIRCLE
Once you join the training our Inner Circle members gain access to up-to-date tactics and specialized content to help scale your Amazon business faster.  Watch interviews from top sellers & topic specialists.
GROW YOUR PPC
Let our software and experienced account managers handle the arduous task of daily optimizations, bidding, campaign management, and ROAS tracking. The service includes weekly reporting and 24/7 dashboard access.
Here’s What Members Are Saying
Want To Launch A Private Label Product Together?
In this 6-Week LIVE training program I hold you by the hand through every step of the process as you launch your first (Or Next) Amazon Private Label Business in 12 weeks. Every successful Amazon business starts with a proven strategy and I’m going to show you this exact process in real-time.
What's Included:
  • 6 Weeks of Live Training Classes Covering Every Phase From Research to Launch (over 12 modules)
  • ​Launch a Product with Eric
  • ​50+ Step-by-Step HD video trainings
  • ​Access to the Advanced Launch Course (for Facebooks Ads and Chatbots)
  • ​Private Members-Only Facebook Group
  • ​Mastermind group with students who will start at the same time you will for accountability, community, and networking.
  • ​PDF Worksheets, Resources, Swipe Files and Templates
Want To Launch A Private Label Product Together?
In this 6-Week LIVE training program I hold you by the hand through every step of the process as you launch your first (Or Next) Amazon Private Label Business in 12 weeks. Every successful Amazon business starts with a proven strategy and I’m going to show you this exact process in real-time.
What's Included:
  • 6 Weeks of Live Training Classes Covering Every Phase From Research to Launch (over 12 modules)
  • ​Launch a Product with Eric
  • ​50+ Step-by-Step HD video trainings
  • ​Access to the Advanced Launch Course (for Facebooks Ads and Chatbots)
  • ​Private Members-Only Facebook Group
  • ​Mastermind group with students who will start at the same time you will for accountability, community, and networking.
  • ​PDF Worksheets, Resources, Swipe Files and Templates
Outsource Your PPC  
(So You Can Focus On Launching New Products!)
We're responsible for having some of the highest ROI's in the industry...

That's because we don't just do this for others, we also practice what we preach for our own brands, and have sold over $10 million dollars worth of our own products in the last 3 years alone.

We specialize in working with high-growth Amazon brands and eCommerce brands that want to take their PPC results to the next level.
Outsource Your PPC  
(So You Can Focus On Launching New Products!)
We're responsible for having some of the highest ROI's in the industry...

That's because we don't just do this for others, we also practice what we preach for our own brands, and have sold over $10 million dollars worth of our own products in the last 3 years alone.

We also created "AMZ Edge" - our proprietary in-house software that does keyword and bid management on a single SKU basis and automates it all to bring you ROI's that manual management never could.

We specialize in working with high-growth Amazon brands and eCommerce brands that want to take their PPC results to the next level.
Proven Results
But not results at any cost. Results that focus on the most important metric for any PPC campaign - ROI or ROAS (aka your return on ad spend). 
Frequently Asked Questions
Is It Too Late to Start Selling on Amazon?
No! With more than 50% of all sales on Amazon coming from 3rd party sellers like us the opportunity is still HUGE and growing!
What Are My Options For Launching an Amazon Business?
Option 1: Do nothing and let others build new income streams instead of you.
Option 2: Try it on your own. Amazon allows anyone to launch a product, but it’s hard and can be very costly and time consuming if not done right. Let me put what wI’ve learned since 2015 to work for you now.
Option 3: Hire consultants to piece meal your business. There are some well-qualified professionals who will help you find products to sell. Unfortunately, a lot of the time they're either sending the same products to everyone or using outdated methods and finding niches that have become over-saturated..
Option 4: Work with me. When you sign up you can rest assured that I know what works, and will show you every step of the process to building a profitable business. Literally, this training pays for itself.
How much money do I need to start with?
We recommend anyone that joins to have a source of income or capital saved up for launching your private label brand. We would NEVER want you to take on a financial burden that you cannot handle. The amount of money needed varies for every individual based on wants, credit, savings, income, etc.
I live in __________, does AMZ Engine Launch work in my country?
Yes, we have students around the globe including USA, Canada, UK, Japan, China, Ireland, Colombia, South Korea, New Zealand, and more.… You can launch in any global marketplace and these tactics still apply. We will ensure your business and taxes are setup properly before you begin.
But What If I Bought The Course And I Still Need Extra Help?
This course is everything you need to start making money online. There is no limit on how much money you want to make. The sky is the limit. I offer a private coaching Facebook group to help answer your questions every single day. This is for students only. To eliminate response time, I suggest students to focus on asking questions in the private Facebook group, so others can benefit from it. I am involved in discussions everyday outside of the live training sessions.
Is This Course Guaranteed? Will I Really Make Money Online?
You will make money if you put in the work. You will make money if you really treat this as a real business. What does that mean? It means that you are in charge of doing your homework, implementing all the tools, making this business a part of your everyday life, and most importantly, taking action! The program is designed to align our goals with yours. Unfortunately, I can't wave a magic wand over your head and make you rich. But I'll give you the keys and strategies to ditch your 9-5. You just need to bring your can-do attitude!
Frequently Asked Questions
Is It Too Late to Start Selling on Amazon?
No! With more than 50% of all sales on Amazon coming from 3rd party sellers like us the opportunity is still HUGE and growing!
What Are My Options For Launching an Amazon Business?
Option 1: Do nothing and let others build new income streams instead of you.
Option 2: Try it on your own. Amazon allows anyone to launch a product, but it’s hard and can be very costly and time consuming if not done right. Let me put what wI’ve learned since 2015 to work for you now.
Option 3: Hire consultants to piece meal your business. There are some well-qualified professionals who will help you find products to sell. Unfortunately, a lot of the time they're either sending the same products to everyone or using outdated methods and finding niches that have become over-saturated..
Option 4: Work with me. When you sign up you can rest assured that I know what works, and will show you every step of the process to building a profitable business. Literally, this training pays for itself.
How much money do I need to start with?
We recommend anyone that joins to have a source of income or capital saved up for launching your private label brand. We would NEVER want you to take on a financial burden that you cannot handle. The amount of money needed varies for every individual based on wants, credit, savings, income, etc.
I live in __________, does AMZ Engine Launch work in my country?
Yes, we have students around the globe including USA, Canada, UK, Japan, China, Ireland, Colombia, South Korea, New Zealand, and more.… You can launch in any global marketplace and these tactics still apply. We will ensure your business and taxes are setup properly before you begin.
But What If I Bought The Course And I Still Need Extra Help?
This course is everything you need to start making money online. There is no limit on how much money you want to make. The sky is the limit. I offer a private coaching Facebook group to help answer your questions every single day. This is for students only. To eliminate response time, I suggest students to focus on asking questions in the private Facebook group, so others can benefit from it. I am involved in discussions everyday outside of the live training sessions.
Is This Course Guaranteed? Will I Really Make Money Online?
You will make money if you put in the work. You will make money if you really treat this as a real business. What does that mean? It means that you are in charge of doing your homework, implementing all the tools, making this business a part of your everyday life, and most importantly, taking action! The program is designed to align our goals with yours. Unfortunately, I can't wave a magic wand over your head and make you rich. But I'll give you the keys and strategies to ditch your 9-5. You just need to bring your can-do attitude!
Ready To Work With Us?
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